HUGE ROLEX NEWS!!! What Does This Mean For Watch Buyers?
Federico Talks Watches
Aug 25, 2023
CHECK OUT
https://delraywatch.com/
This is the end of authorized Rolex dealers
Jenni Elle
Aug 25, 2023
Rolex has bought Bucherer and everyone within the watch world is talking about it right now - and for a very good reason! Is Rolex now following Audemars Piguets path to a boutique only concept?
Thank you for watching this video!
In this Video:
0:00 Teaser
0:58 What we're covering in this video
1:32 Bucherers history with Rolex
3:06 Why it made sense to sell NOW
4:29 What Rolex has to say about the buy
5:16 What do other brands think about this?
7:17 Rolex partnerships with ADs in the past
8:59 How much autonomy do ADs actually have
10:35 competition authority and the Rolex / Bucherer deal
12:30 The affect it will have on the customer
12:48 Current situation at ADs
14:38 Our watch rolls are out soon!
15:23 Kais recent experience at two ADs in Munich
20:32 News about sales associate training
23:30 The middle men and current AD store concepts
25:00 Reason why Rolex customer experience is lacking
26:52 The future of waitlists due to this change
28:15 Waitlists will stay and here's why
31:40 Are they going to go down the boutique route?
35:50 What's with other AD concessions?
37:00 Small ADs are getting the boot